Charlie Picton's profile

Powercore360 Brand Concepts: Rotational Sport Training


We Make Athletes Better, Faster

PowerCore 360 mission extends beyond providing a physical product; it's a full-body training system that offers the right methodology to improve and accelerate athletes' growth, speed, velocity. At the same time, Power Core 360 teaches the correct mechanics of movement, hip and arm rotation, resistance and injury prevention. 

Our team’s mission is underpinned by a genuine passion for professional sports and years of collective experience in supporting and coaching young and pro athletes. The PowerCore 360’s offer is applicable to three types of customers: Parents & Youth, PTs & Professional Coaches as well as Clubs, Academies and Leagues.

The PowerCore 360 solution is based on over two decades of research and expertise gathered and applied in youth, high school, college, and professional leagues across golf, volleyball, softball, swimming, sprint, baseball, and tennis sports disciplines. With an impressive number of professional coaches and trainers using the system to scale their teams up - including MLB, Major League, Olympic Team and famous college league trainers. 

In short, PowerCore 360’s reputation speaks for itself.

On this project I created x2 brand identity concepts for the new refreshed brand, the first designed to be approachable, modern and to subtly hint on the rotation aspect of the product. The second, a less enthusiastic colour palette aimed to take the brand in a more serious, dramatic direction.

Direction 1
Stylescape 1 - The preferred option for the brand

Social Media Kit Examples

Email Demos

Webpage and banner mock-ups
Direction 2
Social Media Kit Examples

Email Demos
Webpage and banner mock-ups
Powercore360 Brand Concepts: Rotational Sport Training
Published:

Powercore360 Brand Concepts: Rotational Sport Training

On this project I created x2 brand identity concepts for the new refreshed brand, the first designed to be approachable, modern and to subtly hin Read More

Published: